Chief Sales & Marketing Officer /VP Sales & Marketing (corporate role) - Hospitality Management Company focused on Micro Tourism
With over 150 properties across 22 states in India, they manage small to medium scale properties in popular as well as offbeat destinations. As a brand, they are passionate about providing guests with a rich and diverse range of unique local experiences while keeping the basic standards of hospitality impeccably high all while remaining deeply committed towards the local communities that support them in their endeavor.
The company is a high-growth start-up busting the space of boutique leisure travel and has recently raised $ 10 million in Series A funding, with an aim of becoming the largest leisure travel operator/ management company in India.
Position headquartered in DELHI NCR, INDIA.
If interested, please inbox me your CV at neha@redkite.co.in
Key Deliverables for the Role
- Identify key markets , destinations for profitable growth (Strategies for growth would include Indian and International markets
- Sales & Marketing approach for promoting destinations , unique experiences in the current portfolio
- Maximize resort level sales from all channels currently being used (Contact Centre, OTA's, offline etc)
- Identify and develop local markets for driving off season business for the resorts
- Develop resort level strategies for profitable market mix through occupancy , ARR and experience offerings
- Design and implement an effective sales structure at Corporate, National accounts , Regional accounts , Resort level accounts to drive year around occupancy and ARR
- Review sales performance on an ongoing basis and devise alternate strategies
- Optimize sales structure as per business performance and needs with an eye towards cost of acquiring new business
- Develop and implement Marketing strategies which impact sales at all levels ( Resort , Food & Beverage , E commerce, and others.
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