AM- Digital Marketing Opportunity- International Hotel Group-INDIA (Corporate Office Role)

Today's search focus: ASSISTANT MANAGER – DIGITAL MARKETING ((Corporate Office Role) for a prominent international hotel group. Position based in a major metro city on India.

This position is open to Indian nationals who are currently working with prominent luxury Indian & International hotel groups in a similar function.

If interested, please inbox me at neha@redkite.co.in

Primary Responsibilities 

Content Management and Animation.

1. eMerchandising - Animate Key placeholders on the Brands.com
2. Updating content/information on websites (Brands.com and AH.com) using Data web
3. Create and manage landing pages for unit/Brand offers using wise.
4. Metasearch and OTA’s: Review, manage and update content including Images, Video’s, Hotel Information and offers etc on various platforms like Trip Advisor, Trivago, MMT, Booking.com, Expedia etc.

Additional Responsibilities

1. Execute digital Strategy for all hotels.
2. Business acquisition for all hotels via Paid, Organic search, Display ads, Meta, App Downloads etc.
3. Measure and report performance of all digital marketing campaigns against goals (ROI and KPIs).
4. Provide support to preopening hotels in terms of Media Strategy, content updation on owned properties (AH.com and Brands.com) along with OTA and Meta partners.
5. OTA strategy, relationship management and business acquisition.
6. Initiate digital partnerships to drive awareness about hotel including but not limited to F&B, rooms, etc. 

Profile

Knowledge and Experience

• + 4-year degree from an accredited university in Digital/eCommerce, Marketing, Economics, PR/Communications, Business Administration, Hospitality Management, or related major
• + 2 years’ experience, Hotel property experience, hotel digital marketing experience, or related preferred
• Solid working knowledge of and experience in digital marketing fundamentals, search engine optimization (SEO) tactics and ROI-driving digital campaigns in particular
• Ability to analyze data and identify relevant digital insights
• Demonstrated ability to manage the interests and demands of multiple stakeholders

Competencies

• Good interpersonal skills with ability to communicate with all levels of employees
• Serviced oriented with an eye for details
• Good team working skills and able to work effectively and contribute in a team 
• Good presentation and influencing skills 
• Multicultural awareness and able to work with people from diverse cultures 
• Flexible and able to embrace and respond to change effectively 
• Ability to work independently and has good initiative under dynamic environment
• Self-motivated and energetic

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